Matt David
Director
Inside the Superbrands (2022)
Season 1
Helen Skelton uncovers the inside secrets of some of Britain's most popular brands and explores the lengths they go to keep their rivals at bay and win over shoppers.
Released April 3, 2022
Episode 47 min
None+
Genres: Documentary
Production Companies: HiddenLight Productions
Network: Channel 4
Country: United Kingdom
Languages:
English
S1E1 - Heinz
Going behind the scenes of Heinz, Helen Skelton finds out how their products are made and meets ketchup superfan Ed Sheeran.
April 3, 2022, midnight
S1E2 - Walkers
Helen Skelton discovers how Britain's much-loved crisp brand makes its bestsellers and meets the face of Walkers - Gary Lineker. What does it take to get the right crunch?
April 3, 2022, midnight
S1E3 - Kellogg's
Helen discovers what makes Corn Flakes and Frosties so grrreat! Plus: pink Coco Pops.
April 10, 2022, midnight
S1E4 - McCain
What makes McCain's chips so famously crispy on the outside and fluffy on the inside?
April 17, 2022, midnight
S1E5 - Warburtons
Helen Skelton goes behind the scenes of Warburtons, and discovers how the UK's bestselling bakery brand make their classic loaf, and meets the team rising to the challenge of counting crumpet holes to ensure perfection.
May 8, 2022, midnight
S1E6 - Wall's
Helen Skelton gets the scoop on the UK's biggest ice cream brand to see how Wall's make their coolest bestsellers. Plus: the team creating a special 100th birthday lolly.
May 19, 2022, midnight
S1E7 - Guinness
Helen Skelton discovers how one of the most famous beer brewers in the world make their bestselling stout, and finds out why they are launching a new alcohol-free beer.
May 26, 2022, midnight
S1E8 - Typhoo
Skelton uncovers the inside secrets of some of Britain's most popular brands and explores the lengths they go to keep their rivals at bay and win over shoppers Helen discovers how the 'oo' is put into Typhoo's tea, and meets the team who are reinvigorating the brand and trialling a new plastic-free teabag to become more sustainable.
June 2, 2022, midnight
Network: Channel 4
Episode Runtime: 47 min.
Season Runtime: 375 min.
Released: April 3, 2022
Last Air Date: June 2, 2022, midnight
Status: Ended
Certification: NR
Rate this show
Add {Movie} to static lists